Netmums Recommended

Last modified on Friday 11 August 2023

Advertisement Promotion

Want to know how to get the Netmums Recommended seal of approval for your brand? Here's how Netmums' product trials work ...

You may have seen our 'Netmums Recommended' logo on leading products on supermarket shelves, in stores and even in your own home.

For a product or service to be awarded our sought after 'Netmums Recommended' logo, it needs to have been tested and reviewed by a sample of real families.

After trying a product for a certain duration, we ask these families to give feedback, including whether they would recommend the product.

The 'Netmums Recommended' logo will only be issued if:

  • 80% of families recommend the product on a trial for over 100 products
  • If the trial is under 100 products, then 90% of families need to recommend it

Once the logo is approved by Netmums, brands can use it on all sales and marketing collateral (brochures, adverts, packaging) for 12 months.

If clients want to extend this, they can run another trial to ensure the endorsement is up to date.

Here, a list of the products that are currently Netmums Recommended:

Aldi Mamia

Discover the products that parents love

Find out more

Explore at Home

Fairy Non Bio Gel, Outdoorable Fabric Softener & Scent Boosters

Fisher Price 4-in-1 Ultimate Learning Bot

Fry's Moons and Stars

Find out more about the 'magical' meat-free meal

George at Asda School Uniform


Find out more here.

Want to be a Netmums tester?

Want to take part in Netmums Product Trials?

Visit the Netmums Product Trials thread on our Forum, were you'll find all the latest opportunities for testing products and giving your feedback. Be part of our team of Netmums Recommended families!

Find out more

Netmums Product Trials for brands

If you're a company or brand and would like to have your product or service reviewed by Netmums members, please email for our product review packages.

Netmums Newsletters

Yes, please! I want the best parenting news around

*By signing up you accept Netmums' Privacy Policy and Terms & Conditions.